High Street goes High-End

When I first noticed prices at high street stores exceeding the £500 mark I thought the retail world had lost it’s marbles. Whilst designer collaborations with high street favourites has become really popular in recent years (H&M being the leader each year – their collaboration with Balmain released last month sold out within minutes!), you have to be pretty determined to be able to bag one of these! Not everyone has the time or will to camp overnight for these limited pieces so it was only going to be a matter of time for the high street to jump on this bandwagon and start releasing their own ‘designer collection’.


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